myBaby Tradeshow Splash
The client required a 90-second video to draw traffic to their trade show booth, and they needed it in days, not weeks. The video would demonstrate the features and benefits of their product: a baby formula machine that works like a coffee maker. The only hitch was that we had to create the demo without having access to a functional copy of the machine.
Working solely from photographs, we created and animated a 3-D model of myBaby’s formula maker, adding in graphics and still images to illustrate how it worked and why it was cool. The end result fit perfectly with their existing branding and marketing materials, and helped make their booth a smashing success.